Designer Helle Mardahl has mixed her signature method to color with time-honored architectural parts for the inside of her Copenhagen flagship retailer.
Positioned inside a historic constructing in Frederiksstaden, which as soon as housed a royal jeweller, the house was restored and reworked to enhance the sugary hues of Helle Mardahl Studio‘s glassware.
The shop’s design was centred round preserving the historic options and craftsmanship of the constructing whereas integrating them with the studio’s extra contemporary, candy-inspired glass items to create a stability between the previous and current.
“The house has at all times captured my consideration as I handed by,” Mardahl advised Dezeen. “It as soon as housed a jeweller’s retailer, and the elegant particulars nonetheless stay – an ornate ceiling, beautiful cupboards – all respiration historical past.”
“These parts now embrace our organically formed objects, making a dance of contrasts – the piercing particulars of the previous assembly the pliable fluidity of our designs,” she added.
Color performs a defining function within the id of Mardahl’s model, which is mirrored within the retailer’s palette and was central to shaping its design.
Mardahl collaborated with floor design studio File Beneath Pop to outline a collection of colors for the house that she describes as “inviting but understated”.
The partitions are painted in pliable shades of pink, yellow and cream, complemented by dusty blue curtains. In distinction, the storefront options daring flamingo-pink double doorways, serving as the inside’s sole lively accent.
“These hues had been fastidiously chosen to permit the glass to take centre stage, enhancing its vibrancy with out overwhelming it,” she defined.
“The result’s a harmonious interaction, with the colors subtly enriching the ambiance in a method that feels effortlessly fascinating.”
The flooring – initially shadowy mahogany with what Mardahl described as a “forceful 2000s vibe” – was changed with pliable beige linoleum by Tarkett to convey a way of lightness and playfulness to the shop.
“Essentially the most vital transformation was reimagining the flooring,” mentioned Mardahl.
“It fully reworked the house, opening it up and giving it that quirky, distinctive vitality that displays the spirit of Helle Mardahl Studio.”
Mardahl’s hallmark glass containers, candlestick holders and drinkware are displayed across the retailer, organized in cupboards and perched on pedestals whereas the studio’s bonbon-shaped pendant lamps dangle from the ceiling.
Color can be injected in a playful method via the show furnishings, such because the pedestals and cupboard knobs, that are painted in the identical pliable color palette that defines the house.
Mardahl says she hopes for patrons of her flagship retailer to really feel like they’ve “stepped right into a world of surprise”.
“The shop is designed to be a feast for the senses, brimming with lively colors, fascinating varieties, and an environment of playful discovery,” she defined.
Mardahl has beforehand showcased her works at a number of editions of three Days of Design, together with an set up designed to resemble the messy dwelling of a “shopaholic” and an exhibition impressed by Wes Anderson’s movie The Grand Budapest Lodge.
